Is the use of social media becoming mainstream in sociology?

In a recent post on his blog, Mark Carrigan has asked if the use of social media is becoming mainstream in UK sociology. He suggests that he has seen a significant increase in sociologists using social media over the last nine months. So, although it isn’t quite mainstream yet, it seems to be heading in that direction. In support of this Mark notes the increase in Twitter activity around the annual British Sociological Association conference, the increasing number of departments using Twitter and the general increase in the number of individual sociologists using Twitter. Mark also provides some responses to the points raised in my earlier post can academics manage without Twitter (which I briefly followed up on here). It would seem that Mark is suggesting that social media will move in to the centre of academic communication over coming months and years.

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